top of page

Why digital wellbeing at work is crucial to innovation

In today's business world, what often counts is: busy. But to create real innovation, employees must be able to work without distractions - and with a sense of true belonging.


Corporate culture is a crucial factor that contributes to the success of any organization. It encompasses the values, beliefs, attitudes, and behaviors that shape the way employees interact with each other and work towards common goals. In today's digital age, where digital technology has become an integral part of the business landscape, companies must incorporate digital mindfulness into their corporate culture to foster innovation and creativity.


Digital mindfulness refers to the practice of being present and intentional in the way we use digital devices and platforms. It involves using digital technology to improve well-being and productivity while minimizing potential negative effects. By practicing digital mindfulness, employees can reduce distractions, improve focus, and better manage their digital habits.


a study by the American Psychological Association found that taking breaks from digital technology was associated with lower stress levels.

Several statistics and references support the importance of digital mindfulness in corporate culture. For example, a Deloitte survey found that 77% of executives rated employee well-being as important, while a study by the American Psychological Association found that taking breaks from digital technology was associated with lower stress levels.


Furthermore, a McKinsey report found that companies that embrace digital transformation are 1.5 times more likely to be in the top quartile of their industry for financial performance. Additionally, a Microsoft study found that it takes an average of 23 minutes to return to a task after being distracted by email, chat, or other digital communication. Finally, a survey by Atlassian found that 94% of employees felt they would be more productive if they had more opportunities for mindfulness at work.


One of the key benefits of digital mindfulness is its ability to reduce distractions. In today's hyper-connected world, digital devices can be a significant source of distraction for employees, constantly bombarding them with notifications, emails, and messages. By practicing digital mindfulness, employees can learn to manage these distractions, allowing them to focus on the task at hand and tap into their creative potential.


Digital mindfulness can also promote collaboration and teamwork within a company. By being present and engaged in digital communication platforms, such as video conferencing or team messaging apps, employees can build stronger connections and work more effectively towards shared goals. Digital mindfulness can help employees communicate more clearly, listen actively, and contribute more effectively to team projects.


companies can foster a culture of innovation and creativity, where employees feel supported and empowered to take risks and explore new ideas.


Digital mindfulness can also support employee well-being, which is essential for innovation. When employees are stressed, fatigued, or overwhelmed, they are less likely to come up with creative ideas or take risks. By prioritizing well-being through digital mindfulness, companies can foster a culture of innovation and creativity, where employees feel supported and empowered to take risks and explore new ideas.


Digital mindfulness can help companies embrace digital transformation more effectively. By encouraging employees to be intentional and strategic in their use of digital technology, companies can leverage technology to drive innovation and growth, rather than simply using it as a tool for communication and administration. By embracing digital transformation through digital mindfulness, companies can stay ahead of the curve and remain competitive in today's rapidly evolving business landscape.


Incorporating digital mindfulness into corporate culture requires a commitment from leaders and employees alike. It involves setting boundaries around digital device use, promoting healthy digital habits, and encouraging employees to take breaks and prioritize well-being. By prioritizing digital mindfulness, companies can reap the benefits of a more connected, productive, and innovative workforce. It's time for companies to prioritize digital mindfulness and embrace the benefits of a more mindful and intentional approach to digital technology.


Here are some tips on how companies can promote a culture of digital mindfulness:

  1. Set clear boundaries: Encourage employees to set boundaries around their digital device use, such as taking breaks during the day and avoiding work-related emails and messages after work hours.

  2. Provide training: Offer digital mindfulness training to employees to help them better manage their digital habits and reduce distractions.

  3. Lead by example: Company leaders should model good digital habits by avoiding unnecessary distractions during meetings and encouraging breaks throughout the day.

  4. Foster a positive work environment: Encourage collaboration and teamwork, which can help reduce stress and promote employee well-being.

  5. Prioritize employee well-being: Show that you care about employee well-being by offering wellness programs, flexible work schedules, and other benefits that promote work-life balance.